The Event took place for the first time in Saudi Arabia and witnessed the release of 500 new toy products in the local market.


(Riyadh, Saudi Arabia, 12 November, 2019): Spacetoon, the Arab company specialized in kids’ entertainment, has recently shared the names of 13 new toy products which had been revealed during Riyadh Toy Festival, a new toy fair happening for the first time in Saudi Arabia.

The toys products included Barbie, Hot Wheels, Maisto, Ricky Zoom, Our Generation, Lil Woodzeez, Intex, Pea Pod, Funlockets, Go Big, Clementoni, Silverlit, Make it real.

International and Arab influencers introduced these new products in exclusive shows at Riyadh Toy Festival through unboxing live shows.

In addition to that, over 500 toys were unveiled for the first time in Saudi Arabia before launching in the local market.

Speaking about Riyadh Toy Festival, Fayez Al Sabbagh, the President of Spacetoon stated: “We are so proud to see our partners gathering in one place and presenting such a new experience full of joy and happiness.” Al Sabbagh added that “The strategic relationship with Spacetoon and the faith in the Saudi market growth are the reasons why the international toy companies were interested in announcing their latest products.”

 Besides its role of bringing the biggest toys companies to the KSA, Spacetoon was in charge of designing and creating an entertaining environment that meets the expectations of kids’ and their families.

The event, which lasted for 8 days, had more than 40 branded activity-corners, and covered over 5 different major zones that were set for children and their families across 20,000 square meters.

Riyadh Toy Festival held many entertainment options such as shopping and attending more than 10 international performances. There were also various challenges, competitions and valuable prizes to raise the spirit of enthusiasm among the audience.

The event had also received a recognition from public figures in Saudi Arabia including Turki Alshikh, the Chairman of General Authority for Entertainment, who had shared a number of retweets on his official Twitter account supporting Riyadh Toy Festival.